Avataralex triggerflipped into OtherAvatarAvatarHow to make, buy and sell NFTsverified_publisherCNBC - Todd HaseltonYou've probably heard a lot about non-fungible tokens, or NFTs, recently. Mike Winkelmann, the digital artist who goes by the name Beeple, made …
Avataralex triggerflipped into Consumer BehaviorHow Burger King, Nike, and Patagonia made great advertising for an awful yearverified_publisherFast Company - By Jeff BeerThese are the 10 best ads of 2020. Every year, marketers are faced with new and exciting challenges to somehow, some way, get our attention—and not only get our attention, but hold it, then somehow use it to persuade us into action. Buy our product! Love our brand! Just like us, please like us. This …
Avataralex triggerflipped into Digital marketingAvatarAvatarDon’t Get Left Behind: Gen Z Wants A Different Shopping ExperienceForbes - Gulnaz KhusainovaFacebook is doubling down on its effort to bring more shopping capabilities to its social media apps. After initially launching Facebook Shop, a digital storefront for sellers, in May, it is now introducing a range of new features. Today, merchants are able to connect with shoppers directly via …
Avataralex triggerflipped into Experiential MarketingFlipboardIcon version of the Flipboard logoFlash! Why retail marketers should be thinking about light and soundthedrum.com - Simon CarringtonWhy do we have such a fascination with light and sound? Perhaps it’s because they are two of our built-in senses that generate such strong emotions. …
Avataralex triggerflipped into Digital marketingAvatarAvatarWhat is an algorithm, anyway?verified_publisherMashable - Rachel KrausWhat you need to know about the simple concept that powers the modern world. Mashable’s series Algorithms explores the mysterious lines of code that increasingly control our lives — and our futures. “The Algorithm” is impenetrable. It’s mysterious, it’s all-knowing, it’s omnipotent. Except that it’s …
Avataralex triggerflipped into AI & MarketingAvatarAvatar‘Alexa, what aisle is the milk in?’ Amazon is opening a new grocery store filled with smart devicesverified_publisherCNNSan Francisco CNN Business — At Amazon’s newest grocery store, you can ask Alexa voice assistants where to find milk, scan and check out your groceries using your shopping cart, and pick up books you ordered off the e-commerce giant’s website. The first Amazon Fresh grocery store is set to open to …
Avataralex triggerflipped into Marketing strategyAvatarAvatarAmazon expands grocery business beyond Whole Foods with first Fresh store in Los Angelesverified_publisherCNBC - Annie PalmerAmazon is opening the first location of its new chain of grocery stores, which are designed to court a different set of customers than Whole Foods …
Avataralex triggerflipped into AI & MarketingFlipboardIcon version of the Flipboard logoWhat is artificial intelligence?sciencefocus.com - Dr Peter BentleyEverything you need to know about the history of AI, what we mean by 'deep learning', and if we can really trust artificial intelligence. Why is …
Avataralex triggerflipped into Digital marketingAvatarAvatarThe Privacy Paradox: If We Care About Data Privacy, Why Don’t Our Actions Match?Gizmodo AustraliaContributor: Ivano Bongiovanni, Karen Renaud, Noura Aleisa Imagine how you’d feel if you discovered footage from your private home security camera had …
Avataralex triggerflipped into Brand StrategyAvatarAvatarThe Cancel Culture Phenomenon – And How It StartedHuffPost UK - Natasha HindeIt's a term that's been knocking around for a few years. But where does it come from – and why are people talking about it now? We’re here to guide …
Avataralex triggerflipped into Digital marketingAvatarAvatarLoot boxes: I blew my university savings gaming on Fifaverified_publisherBBC News - By Felicity Hannah and Jane AndrewsBBC News How one teenager spent nearly £3,000 on his "addiction" to video game loot boxes. Loot boxes: I blew my university savings gaming on Fifa
Avataralex triggerflipped into Digital marketingAvatarAvatarStarbucks is the latest company to pause advertising across social media platformsverified_publisherCNBC - Megan GrahamStarbucks is the latest company to say it will pause advertising on "all social media platforms" and promises to have discussions internally and with …