The founder of Seattle grunge label Sub Pop explains why he jacked it all in to launch a tech startup
Bruce Pavitt is considered one of the founding fathers of the Seattle grunge scene. The Sub Pop alternative music label he cofounded with business partner Jon Poneman in the late 1980s kickstarted the global success of bands including Nirvana, Soundgarden, and Mudhoney. But in 1996, a year after Sub …
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