AvatarTim MottauAvatarAvatar'My Toaster Oven Does Not Need To Be 'Smart': People From All Generations Are Sharing The 'Boomer' Opinions They Actually Agree WithHuffPost - Hannah Loewentheil"TV is getting too dark and too quiet. I swear, we have to turn the volume up twice as loud as we have it. You better believe the commercials have plenty of volume, though..." Say what you will about the boomer generation — but even as a millennial myself, I can admit: They might just be right about …
AvatarTim MottauFlipboardIcon version of the Flipboard logoThe best adverts of the 1970screativebloq.com - By Antonia WilsonFrom product-less print ads to celebrities with slogans – experts pick the top ads of the decade A competitive and creative decade in advertising, the …
AvatarTim MottauAvatarAvatarGen Z broke the marketing funnelVogue Business - Lucy MaguireThat consumer funnel was built for the old world — and Gen Z doesn’t live there anymore. With that, they discovered that consumption today is an …
AvatarTim MottauFlipboardIcon version of the Flipboard logo"What I really see is fear": Is billboard advertising getting desperate?creativebloq.com - By Natalie FearDispelling the ‘more is more’ myth Marketing is a difficult art form to master. How do you boost your brand and sell without sounding too desperate? …
AvatarTim MottauFlipboardIcon version of the Flipboard logoThe Paris 2024 Olympic and Paralympic posters are a feast for the eyescreativebloq.com - By Natalie FearThey're giving Where’s Wally vibes. The new posters for the 2024 Paris Olympic and Paralympic Games have been revealed and to say they're stunning is …
AvatarTim MottauFlipboardIcon version of the Flipboard logoDeinfluencers are hurting Dyson and Stanley. This is how they should respondthedrum.com - Scott FedonchikDeinfluencing isn’t just a new play for attention from influencers, Swayable’s Scott Fedonchik proves it works and argues that brands need a …
AvatarTim MottauFlipboardIcon version of the Flipboard logoI'm nostalgic for wild Y2K phone designcreativebloq.com - By Georgia CogganWhy flip when you can rotate? As a teenager of the '00s, I'm increasingly saddened by what we consider innovation in smartphone design these days. …
AvatarTim MottauFlipboardIcon version of the Flipboard logoThe best adverts of the 1960screativebloq.com - By Antonia WilsonFrom witty copy to whimsical imagery, the sixties was a transformative time time for advertising Marked by widespread social and political change, the …
AvatarTim MottauAvatarAvatar"Toyota be like '100k just the warm up'": Mechanic reveals which car won't make it to 100,000 milesDaily Dot - Stacy Fernandez'Why do you think everyone in Europe uses them as taxis?' If you have any of these vehicles you might be in for a rude awakening, according to these …
AvatarTim MottauFlipboardIcon version of the Flipboard logo"We wanted to talk about what the actual creative process feels like", How we made I Love It. What Is It?creativebloq.com - By Rosie HilderTurner Duckworth explains the process behind its new book. Branding agency Turner Duckworth's new book focuses on the power of instinct in design and …
AvatarTim MottauFlipboardIcon version of the Flipboard logoHow the Michelin Tire Company Became Synonymous With Fine Dining Through Their Star Rating Systemlaughingsquid.com - Lori DornMax Miller of Tasting History explained how the Michelin tire company became known as an arbiter of fine dining with their prestigious restaurant …
AvatarTim MottauAvatarAvatarWhy The Marketing Funnel Is Dead (And How To Evolve)Forbes - Anton LipkanouAnton Lipkanou is President / Partner at Delve Partners. For too long, marketers have clung to the marketing funnel, blissfully unaware (or, in some cases, willfully ignorant) of the reality that today's consumers follow a buying journey that doesn’t follow a funnel. The days of casting wide nets …